Last night at a company party, we went to Inataya 稲田屋 a restaurant affiliated with a Tottori Prefecture sake brewer Inata Honten 稲田本店. As the author of GeGeGe no Kitaro made his home in Tottori Prefecture, there is a Mizuki Shigeru Museum and Mizuki Shigeru Road lined with characters from this series there. Inata Honten is also based in Tottori Prefecture and they produce the GeGeGe no Kitaro shochu in the photo above. Shochu is an alcohol distilled from potatoes (in this case) or in other cases from rice, barley, etc.
I am adding a link to the Shigeru Mizuki 水木しげる Wikipedia page. If you want to read about an fascinating and praiseworthy life, have a look. From being conscripted in the Imperial army and being the lone survivor of his unit to peace activist and WWII documentarian, he was certainly much more than a talented anime writer and storyteller.
ゲゲゲの鬼太郎 焼酎 稲田屋 稲田本店 水木しげる