2012-10-07

Kirin Whiskey Selector

Kirin has an online, interactive discover whisky selector allows you to choose the right whisky for your taste or for the right occasion. You choose from Kirin brands of course, but it is interesting. You can click on whether you like mild or dry, you can choose what type of food you will be eating it with or you can choose by category (meaning Japanese, Scotch, Irish, American or Canadian). This photo is the best non-interactive representation and shows a few of the many whisky brands that go through Kirin in Japan on a chart from mild (left) to dry (right).

http://www.kirin.co.jp/brands/sw/discover_whisky/index.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Meiji Hokkaido Premium White Chocolate

These is cheese flavored chocolate (actually it is described as cheese-chocolate, but I am not sure exactly what that means and there is not an ingredient list) covered in white chocolate. It is described as being creamy and yet having a deep body thanks to the milk and an umami taste from the cheese.

http://catalog-p.meiji.co.jp/products/sweets/chocolate/010199/02687.html

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Hard Rock Cafe Buddha Pin

This Hard Rock Cafe pin tells me two things about Japan: 1) Japanese are not overly sensitive about their religion and 2) things often get lost in translation. On the second point, calling it a Buddha pin makes me want to detail the little I know on the subject of Buddhism. Although there are a number of multi-handed and multi-headed deities in Buddhism, I can never remember seeing the historical Buddha represented like this. Although I have heard all enlightened beings in Buddhism called "Buddhas", but think it is considered correct to reserve the term "Buddha" for the historical Buddha. The image on this pin is almost certainly the Kannon goddess, who is actually a Bodhisattva, a being who has come close to attaining enlightenment, but who has held herself back on purpose to continue helping us mere mortals move in the right direction. The many hands and many heads correspond to the different forms in which she appears to humans. Different forms correspond to different and individual needs of people being saved. Some people need to be scared, other people need friendly persuasion and so forth. The most common variations I know are the Kannon with 33 faces or aspects and the 100 handed Kannon. In either case the idea is the same.

However, if you light-heartedly think of Rock and Roll as a religion, this pin makes perfect sense.

http://www.hardrockjapan.com/limited_pins/2012_tokyo_guitarist_buddha.asp

Photo is a web capture for explanatory purposes, copyright belongs to the company.

Morinaga TBC

TBC is a Japanese chain of beauty care (facials, etc.), but they also brand a line of health drinks which are sold through Morinaga. 森永

http://www.tbc.co.jp/

Photo is a web capture for explanatory purposes, copyright belongs to the company.